Creative Campaigns
From safety industry fashion shows to major anniversaries, I have conceptualized, managed and delivered many milestone, rebranding and new product Creative campaigns. Here are a few of my favorites.
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Content & Digital Marketing
Many times the first step toward awarness and consideration of your brand comes from your audience reading interesting content developed by or featuring your brand. I have implemented a number of digital content campaigns including blogs, websites, videos and social media posts. Here are a few examples.
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Project Management
Engaging your target market often means bringing your business out of its commercial space and into the community. I have managed several projects to specifically bring IKEA Pittsburgh out of the confines of the retail store into the community so that the Pittsburgh market can experience a product in a "real-life" setting. Take a look!
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Brand Elevation
Revitalizing a long-standing brand, while staying true to its legacy can be a challenge. See how a 134 year old company upgraded brand creative that solidified brand sentiment and preference among competitors.